{"id":14395,"date":"2026-06-01T13:30:29","date_gmt":"2026-06-01T17:30:29","guid":{"rendered":"https:\/\/thirdwunder.com\/?post_type=tw_event&#038;p=14395"},"modified":"2026-06-03T14:03:08","modified_gmt":"2026-06-03T18:03:08","slug":"stop-writing-reports-no-one-uses","status":"publish","type":"tw_event","link":"https:\/\/thirdwunder.com\/fr\/event\/stop-writing-reports-no-one-uses\/","title":{"rendered":"Stop writing reports no one uses"},"content":{"rendered":"<\/div><section id=\"block_8771b5c02718ea5f2552934f44a0d5be\" class=\"content-grid-wundertheme\/grid tw-section content-section-grid uk-preserve-color  uk-position-relative uk-section uk-section-overlap  uk-section-default uk-dark layout-grid layout-grid layout-grid-card\"  uk-parallax=\"bgy: +100\"><div class=\"uk-container uk-container-expand-center  uk-position-relative\"><div><!-- Open Wrapper Inner --><div class=\"uk-grid uk-position-relative uk-grid-collapse\" uk-grid><!-- Open Grid -->        <div class=\"uk-width-1-1 uk-width-1-1@m uk-flex-last\">\n            <section id=\"block_8771b5c02718ea5f2552934f44a0d5be-grid-blocks-card\" class=\"layout-grid-blocks-card  uk-width-1-1\">\n    <div class=\"content-cards uk-grid  uk-grid-small uk-flex-center uk-child-width-1-1  uk-child-width-1-2@m  uk-child-width-1-1  uk-flex-top \" uk-grid uk-height-match=\".uk-card-body\">\n                <div class=\"loop-container\">\n            <div \n    id=\"block_8771b5c02718ea5f2552934f44a0d5be-0\" \n\n            class=\"content-item-card uk-overflow-hidden  uk-card  uk-card-default uk-card-medium uk-text-left   \"\n     \n        >\n\n        \n        <div class=\"uk-card-body content-item-content  \">\n        \n        <h3 class=\"content-item-title uk-h3 uk-card-title-small   uk-margin-small\" style=\"margin-bottom:5px;\">\n                        What we will cover                    <\/h3>\n\n        \n                    <div class=\"content-item-desc uk-text-medium\"><p>In this 30 minute session, you will learn how to:<\/p>\r\n<ul>\r\n<li>Spot early when a research product is likely to be ignored, and address the issues before it is final.<\/li>\r\n<li>Choose formats that make key insights easy to understand, share, and act on.<\/li>\r\n<li>Translate complex findings into clear, usable content for different audiences, from frontline workers to funders.<\/li>\r\n<li>Advocate for non traditional formats, such as series, tools, or visual resources, that increase reach and uptake.<\/li>\r\n<\/ul><\/div>\n            <\/div>\n    \n            <\/div>        <\/div>\n                <div class=\"loop-container\">\n            <div \n    id=\"block_8771b5c02718ea5f2552934f44a0d5be-1\" \n\n            class=\"content-item-card uk-overflow-hidden  uk-card  uk-card-default uk-card-medium uk-text-left   \"\n     \n        >\n\n        \n        <div class=\"uk-card-body content-item-content  \">\n        \n        <h3 class=\"content-item-title uk-h3 uk-card-title-small   uk-margin-small\" style=\"margin-bottom:5px;\">\n                        Why this matters                    <\/h3>\n\n        \n                    <div class=\"content-item-desc uk-text-medium\"><p>When research products are written for academic peers instead of real users, important insights stay trapped in PDFs instead of shaping programmes, policies, and day to day practice.<\/p>\r\n\r\n<p>If you work in social good, you cannot afford wasted effort. Communities have already given their time and stories. Staff have already done the hard work of design, data collection, and analysis. Packaging those findings in ways people can actually use is part of the ethical responsibility of research.<\/p><\/div>\n            <\/div>\n    \n            <\/div>        <\/div>\n            <\/div>\n<\/section>        <\/div>\n        <\/div><!-- Close Grid --><\/div><!-- Close Inner Wrapper --><\/div><!-- Close Wrapper --><\/section><div class=\"uk-container uk-container-xsmall\">\n\n<\/div><section id=\"block_b8e7c36b7ae869ace1c0ac4b082c519f\" class=\"content-multimedia-wundertheme\/multimedia tw-section content-section-multimedia uk-preserve-color  uk-position-relative uk-section uk-section-overlap uk-section-xsmall uk-section-default uk-dark layout-grid layout-multimedia layout-multimedia-image\"  uk-parallax=\"bgy: +100\"><div class=\"uk-container uk-container-small uk-container-expand-center  uk-position-relative\"><div><!-- Open Wrapper Inner --><div class=\"uk-grid uk-position-relative uk-grid-medium uk-flex-middle\" uk-grid><!-- Open Grid --><div class=\"uk-width-1-1 uk-width-expand@s\" style=\"\"><header class=\"section-header uk-margin-bottom uk-text-left uk-dark \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n            <div class=\"uk-h4 uk-margin-small content-section-subtitle\">\n        CEO and Principal Consultant, Kindred Purpose Consultants\n        <\/div>\n    \n                    <a href=\"https:\/\/www.linkedin.com\/in\/doaa-abou-hussein\/\" \n            title=\"Doaa on LinkedIn\" \n            aria-label=\"Doaa on LinkedIn\" \n            target=\"_blank\" \n            rel=\"noopener\"            class=\"uk-link-reset\" \n            role=\"link\"\n        >\n        \n        <h2 class=\"uk-h2  uk-margin-remove-top  content-section-title \">\n            Doaa Abou Hussein\n        <\/h2>\n        <\/a>    \n    \n\n        <div class=\"content-section-description uk-text-medium uk-column-1-1@m \">\n        <p>Doaa Abou Hussein is CEO and Principal Consultant at Kindred Purpose Consultants (KP), a women-led social enterprise specialising in research and evaluation for purpose-driven organisations. With more than a decade in public service and nonprofit leadership, she partners with charities, nonprofits, and social enterprises around the world to design and measure initiatives that uplift marginalised communities.<\/p>\n    <\/div>\n    <\/header>\n<footer class=\"uk-text-left uk-dark uk-margin-bottom uk-margin-top uk-padding-small uk-padding-remove-horizontal\">\n            <a\n            href=\"https:\/\/www.linkedin.com\/in\/doaa-abou-hussein\/\"\n            title=\"Doaa on LinkedIn\"\n            target=\"_blank\"\n                        rel=\"noopener\"            class=\"uk-button uk-button-default uk-button-medium uk-margin-small-right uk-width-1-1 uk-width-auto@s uk-margin-small-bottom\"\n            role=\"link\"\n                    >\n            Connect on Linkedin <span class=\"uk-icon\" uk-icon=\"icon:arrow-right; ratio:0.8\"><\/span>\n        <\/a>\n                    <a\n            href=\"https:\/\/kindredpurpose.ca\/\"\n            title=\"Kindred Purpose\"\n            target=\"_blank\"\n                        rel=\"noopener\"            class=\"uk-button uk-button-default uk-button-medium uk-margin-small-right uk-width-1-1 uk-width-auto@s uk-margin-small-bottom\"\n            role=\"link\"\n                    >\n            Visit Website <span class=\"uk-icon\" uk-icon=\"icon:arrow-right; ratio:0.8\"><\/span>\n        <\/a>\n            <\/footer>\n<\/div>\t\t<div class=\"block-image uk-flex-first  uk-inline uk-width-1-1 uk-width-1-4@m uk-flex uk-flex-first@m uk-flex-middle@m\">\n\t\t\t<section class=\"uk-width-1-1\">\n<figure id=\"block_b8e7c36b7ae869ace1c0ac4b082c519f\"\n    class=\"section-image uk-height-1-1 uk-margin-remove-bottom uk-flex uk-flex-middle   uk-dark             \"\n        \n    >\n\n        <img\n        data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2026\/06\/Bulk-1-Bulk-WBR-Master-2026-2-400x400.png\"\n        data-srcset=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2026\/06\/Bulk-1-Bulk-WBR-Master-2026-2-400x400.png 400w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2026\/06\/Bulk-1-Bulk-WBR-Master-2026-2.png 800w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2026\/06\/Bulk-1-Bulk-WBR-Master-2026-2.png 1200w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2026\/06\/Bulk-1-Bulk-WBR-Master-2026-2.png 1600w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2026\/06\/Bulk-1-Bulk-WBR-Master-2026-2.png 2048w\"\n        data-sizes=\"(max-width: 400px) 400px, (max-width: 800px) 800px, (max-width: 1200px ) 1200px, (max-width: 1600px ) 1600px, (max-width: 2048px ) 2048px\"\n        width=\"400\"\n        height=\"400\"\n        alt=\"\"\n        class=\"uk-width-1-1 uk-responsive-width \"\n                    uk-scrollspy=\"cls: uk-animation-fade; repeat: true\"\n            uk-img=\"\"\n                            \/>\n<\/figure>\n<\/section>\n\t\t<\/div>\n\t\t<\/div><!-- Close Grid --><\/div><!-- Close Inner Wrapper --><\/div><!-- Close Wrapper --><\/section><div class=\"uk-container uk-container-xsmall\">\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to turn research into content and products people actually understand, share, and use.<\/p>\n","protected":false},"featured_media":14492,"parent":0,"menu_order":0,"template":"","tw_event_category":[],"tw_event_tag":[1168,1248],"class_list":["post-14395","tw_event","type-tw_event","status-publish","has-post-thumbnail","hentry","tw_event_tag-tww","tw_event_tag-webinar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Stop writing reports no one uses - Third Wunder<\/title>\n<meta name=\"description\" content=\"How do you make research people actually use? 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