{"id":11630,"date":"2025-04-01T16:26:44","date_gmt":"2025-04-01T20:26:44","guid":{"rendered":"https:\/\/thirdwunder.com\/?post_type=tw_event&#038;p=11630"},"modified":"2026-05-21T17:53:06","modified_gmt":"2026-05-21T21:53:06","slug":"marketing-research-reinvented","status":"publish","type":"tw_event","link":"https:\/\/thirdwunder.com\/fr\/events\/marketing-research-reinvented\/","title":{"rendered":"Marketing Research Reinvented"},"content":{"rendered":"<\/div><section id=\"block_daaf6270177aaa6530d6aafed94a681a\" class=\"content-multimedia-wundertheme\/multimedia tw-section content-section-multimedia uk-preserve-color  uk-position-relative uk-section uk-section-overlap uk-section-small uk-section-default  layout-grid layout-multimedia layout-multimedia-image\"  uk-parallax=\"bgy: +100\"><div class=\"uk-container uk-container-small uk-container-expand-center  uk-position-relative\"><div><!-- Open Wrapper Inner --><div class=\"uk-grid uk-position-relative uk-grid-medium uk-flex-middle\" uk-grid><!-- Open Grid --><div class=\"uk-width-1-1 uk-width-expand@s\" style=\"\"><header class=\"section-header uk-margin-bottom uk-text-left uk-dark \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n    \n                    <a href=\"https:\/\/www.linkedin.com\/in\/joelleirvine\/\"\n            target=\"_blank\"\n                            rel=\"noopener\"\n                aria-label=\"Joelle Irvine\n (opens in a new tab)\"\n                        class=\"uk-link-reset\"\n            role=\"link\"\n        >\n        \n        <h2 class=\"uk-h1  uk-margin-remove-bottom  content-section-title \">\n            Joelle Irvine\n        <\/h2>\n        <\/a>    \n            <div class=\"uk-h4 uk-margin-small content-section-subtitle\">\n        Growth &amp; AI Advisor, JI Growth Marketing\n        <\/div>\n    \n\n        <div class=\"content-section-description uk-text-medium uk-column-1-1@m \">\n        <p>With over 15 years of experience, Joelle partners with eCommerce and SaaS companies to drive profitable, measurable revenue growth through customer-focused go-to-market strategies and custom AI solutions. Previously, Joelle spearheaded growth and marketing at Moz and Bookmark, a WPP global agency.<\/p>\n<p>Devoted to community advancement, she avidly shares insights as an international speaker, dedicated mentor, and award judge. Beyond digital marketing, she enjoys playing the drums, inspired design, and obscure pop culture references.<\/p>\n    <\/div>\n    <\/header>\n<footer class=\"uk-text-left uk-dark uk-margin-bottom uk-margin-top uk-padding-small uk-padding-remove-horizontal\">\n            <a\n            href=\"https:\/\/www.linkedin.com\/in\/joelleirvine\/\"\n            title=\"Connect with Joelle\"\n            target=\"_blank\"\n                        rel=\"noopener\"            class=\"uk-button uk-button-default uk-button-medium  uk-width-1-1 uk-width-auto@s uk-margin-small-bottom\"\n            role=\"link\"\n                    >\n            Connect with Joelle on LinkedIn <span class=\"uk-icon\" uk-icon=\"icon:arrow-right; ratio:0.8\"><\/span>\n        <\/a>\n            <\/footer>\n<\/div>\t\t<div class=\"block-image uk-flex-first  uk-inline uk-width-1-1 uk-width-1-3@m uk-flex uk-flex-first@m uk-flex-middle@m\">\n\t\t\t<section class=\"uk-width-1-1\">\n<figure id=\"block_daaf6270177aaa6530d6aafed94a681a-image\"\n    class=\"section-image uk-height-1-1 uk-margin-remove-bottom uk-flex uk-flex-middle   uk-dark             \"\n        \n    >\n\n        <img\n        data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/joelle-irvine-webinar-speaker-400x400.png\"\n        data-srcset=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/joelle-irvine-webinar-speaker-400x400.png 400w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/joelle-irvine-webinar-speaker-800x800.png 800w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/joelle-irvine-webinar-speaker.png 1200w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/joelle-irvine-webinar-speaker.png 1600w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/joelle-irvine-webinar-speaker.png 2048w\"\n        data-sizes=\"(max-width: 400px) 400px, (max-width: 800px) 800px, (max-width: 1200px ) 1200px, (max-width: 1600px ) 1600px, (max-width: 2048px ) 2048px\"\n        width=\"400\"\n        height=\"400\"\n        alt=\"\"\n        class=\"uk-width-1-1 uk-responsive-width \"\n                    uk-scrollspy=\"cls: uk-animation-fade; repeat: true\"\n            uk-img=\"\"\n                            \/>\n<\/figure>\n<\/section>\n\t\t<\/div>\n\t\t<\/div><!-- Close Grid --><\/div><!-- Close Inner Wrapper --><\/div><!-- Close Wrapper --><\/section><div class=\"uk-container uk-container-xsmall\">\n\n<\/div><section id=\"block_df55f86f9bd05d35f6851fea323e43f4\" class=\"content-tw_video-wunderplugin\/video tw-section content-section-tw_video uk-preserve-color  uk-position-relative uk-section uk-section-overlap uk-section-small uk-section-muted-alt  layout-grid layout-tw_video layout-tw_video-grid-large\"  uk-parallax=\"bgy: +100\"><div class=\"uk-container uk-container-expand-center  uk-position-relative\"><div><!-- Open Wrapper Inner --><div class=\"uk-grid uk-position-relative uk-grid-medium uk-flex-top\" uk-grid><!-- Open Grid --><div class=\"uk-width-1-1 uk-width-expand@s\" style=\"\"><header class=\"section-header uk-margin-bottom uk-text-left uk-dark \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n            <div class=\"uk-h4 uk-margin-small content-section-subtitle\">\n        Missed It?\n        <\/div>\n    \n            \n        <h2 class=\"uk-heading-medium uk-heading-primary uk-margin-remove-top  content-section-title \">\n            Watch The Webinar\n        <\/h2>\n            \n    \n\n    <\/header>\n<\/div><script 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audience.\",\"url\":\"https:\/\/thirdwunder.com\/videos\/marketing-research-reinvented\/\",\"inLanguage\":\"en\",\"datePublished\":\"2025-04-16T16:00:00+00:00\",\"dateModified\":\"2026-07-28T23:10:40+00:00\",\"uploadDate\":\"2025-04-16T16:00:00+00:00\",\"image\":\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/TWW-Markeing-Research-Reinvented.jpg\",\"thumbnailUrl\":\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/TWW-Markeing-Research-Reinvented.jpg\",\"embedUrl\":\"https:\/\/www.youtube.com\/embed\/7pzoi7DgN5w\",\"potentialAction\":{\"@type\":\"WatchAction\",\"target\":\"https:\/\/www.youtube.com\/embed\/7pzoi7DgN5w\"},\"publisher\":{\"@type\":\"Organization\",\"name\":\"Third Wunder\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\/\/thirdwunder.com\/wp-content\/themes\/wundertheme2026\/assets\/img\/logo.png\"}}}}]}}<\/script>\t\t<div class=\"uk-width-1-1 uk-width-3-4@m uk-flex-last@m\">\n\t\t\t<div class=\"\" >\n\t\t\t\t<div class=\"layout-tw_video-grid-large uk-grid uk-grid-margin uk-grid-match uk-child-width-1-1 \" uk-grid uk-height-match=\"target: .uk-card-body\">\n    <div class=\"loop-container\">\n        <article class=\"uk-card uk-card-secondary uk-card-hover uk-grid uk-grid-collapse uk-grid-match post-11818 tw_video type-tw_video status-publish has-post-thumbnail hentry tw_video_topic-ai tw_video_topic-marketing tw_video_topic-strategy tw_video_category-webinars tw_video_tag-webinar\" >\n    <section class=\"uk-card-media-left uk-width-1-1 uk-width-1-3@m uk-width-1-2@l  uk-position-relative uk-overflow-hidden uk-inline-clip uk-transition-toggle uk-animation-toggle\">\n\n        <span class=\"tw-card-icon\">\n        <span class=\"uk-icon-button \" uk-icon=\"video-camera\"><\/span>\n    <\/span>\n    \n    \n        <a href=\"https:\/\/thirdwunder.com\/fr\/videos\/marketing-research-reinvented\/\"\n      role=\"link\"\n      title=\"Watch Marketing Research Reinvented with AI\"\n      aria-label=\"Watch Marketing Research Reinvented with AI\"\n          >\n                <figure class=\"uk-margin-remove-bottom  uk-cover-container uk-height-1-1\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\n          <img decoding=\"async\"\n              src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/TWW-Markeing-Research-Reinvented-800x450.jpg\"  \n              data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2025\/04\/TWW-Markeing-Research-Reinvented-800x450.jpg\"\n                            width=\"800\"\n              height=\"450\"\n              alt=\"\"\n              class=\"uk-width-1-1 uk-animation-kenburns\"\n              itemprop=\"url\"\n              uk-img=\"target: !* -*, !* +*\"\n              uk-cover          \/>\n                    <canvas class=\"\" width=\"800\" height=\"450\"><\/canvas>\n                          <div class=\"uk-overlay uk-overlay-black-glass uk-position-cover uk-transition-fade\">\n          <span class=\"uk-position-center\" uk-icon=\"icon: play-circle; ratio: 2\"><\/span>\n        <\/div>\n        \n      <\/figure>\n      \n  <\/a><\/section>\n    <div class=\"uk-width-expand\">\n        <header class=\"uk-card-body\">\n            <a href=\"https:\/\/thirdwunder.com\/fr\/videos\/marketing-research-reinvented\/\" \n                title=\"Watch Marketing Research Reinvented with AI\" \n                aria-label=\"Watch Marketing Research Reinvented with AI\" \n                role=\"link\" \n                class=\"uk-flex uk-flex-middle\" \n                             >\n                <h3 class=\"uk-card-title uk-link-heading uk-margin-remove-bottom\" >\n                    Marketing Research Reinvented with AI                <\/h3>\n            <\/a>\n\n            <div class=\"uk-text-small uk-margin-top uk-visible@s\">\n                <aside class=\"tw-card-meta post-meta entry-meta uk-grid  uk-grid-divider\" uk-grid >\n    <div class=\"uk-article-meta entry-date  uk-width-1-1 uk-width-auto@s uk-margin-remove-top\" hidden>\n      <div>\n        <a href=\"https:\/\/thirdwunder.com\/fr\/blog\/author\/mohamedhamad\/\" rel=\"author\">Mohamed Hamad<\/a>        <time class=\"updated\" datetime=\"2025-04-16T12:00:00-04:00\" pubdate>\n            avril 16, 2025        <\/time>\n      <\/div>\n    <\/div>\n        <div class=\"uk-article-meta  entry-categories uk-width-auto uk-margin-remove-top\">\n        <div>\n                        <a href=\"https:\/\/thirdwunder.com\/fr\/video-topic\/ai\/\" title=\"Browse all videos in AI\">\n                            AI            <\/a>        <\/div>\n    <\/div>\n        <div class=\"uk-article-meta  entry-categories uk-width-auto uk-margin-remove-top\">\n        <div>\n                        <a href=\"https:\/\/thirdwunder.com\/fr\/video-category\/webinars\/\" title=\"Browse all videos in Webinars\">\n                            Webinars            <\/a>        <\/div>\n    <\/div>\n    <\/aside>\n                Watch the webinar on how to use AI for market research, using conversations and 1st party data to find ways to better connect your marketing with your audience.            <\/div>\n        <\/header>\n        <footer class=\"uk-card-footer uk-text-right\">\n            <a href=\"https:\/\/thirdwunder.com\/fr\/videos\/marketing-research-reinvented\/\" \n                title=\"Watch Marketing Research Reinvented with AI\" \n                role=\"link\" \n                aria-label=\"Watch Marketing Research Reinvented with AI\" \n                class=\"uk-button uk-button-text uk-button-small\"\n                             >\n                Watch Now <i class=\"uk-icon\" uk-icon=\"arrow-right\"><\/i>\n            <\/a>\n        <\/footer>\n    <\/div>\n<\/article>\n    <\/div>\n<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div><!-- Close Grid --><\/div><!-- Close Inner Wrapper --><\/div><!-- Close Wrapper --><\/section><div class=\"uk-container 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Inner Wrapper --><\/div><!-- Close Wrapper --><\/section><div class=\"uk-container uk-container-xsmall\">","protected":false},"excerpt":{"rendered":"<p>AI is changing the way we approach marketing research, making it easier to analyze conversations, identify trends, and build strategies based on real human insights. <\/p>\n","protected":false},"featured_media":11633,"parent":0,"menu_order":0,"template":"","tw_event_category":[],"tw_event_tag":[1168,1248],"class_list":["post-11630","tw_event","type-tw_event","status-publish","has-post-thumbnail","hentry","tw_event_tag-tww","tw_event_tag-webinar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing Research Reinvented Webinar - Third Wunder<\/title>\n<meta name=\"description\" content=\"AI is changing the way we approach marketing research, making it easier to analyze conversations, identify trends, and build strategies based on 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