{"id":10118,"date":"2024-10-04T09:27:48","date_gmt":"2024-10-04T13:27:48","guid":{"rendered":"https:\/\/thirdwunder.com\/?post_type=tw_project&#038;p=10118"},"modified":"2024-11-20T14:57:29","modified_gmt":"2024-11-20T19:57:29","slug":"lanztct","status":"publish","type":"tw_project","link":"https:\/\/thirdwunder.com\/fr\/work\/lanztct\/","title":{"rendered":"Australia and New Zealand Transplant and Cellular Therapies Ltd. (ANZTCT)"},"content":{"rendered":"            <\/div><header id=\"block_3bdeeb75ad5b3c2b92b180a7d3c50603\" \n    class=\"block_3bdeeb75ad5b3c2b92b180a7d3c50603 tw-section content-section-multimedia uk-preserve-color  uk-position-relative uk-section uk-section-overlap uk-section uk-padding-remove uk-flex uk-flex-middle uk-width-1-1 uk-section-secondary  layout-grid has_overlay uk-background-norepeat uk-background-cover uk-preserve-color uk-background-center-center uk-background-scroll uk-background-image header-section layout-multimedia layout-multimedia-none uk-overflow-hidden uk-overflow-hidden uk-position-cover\"\n    uk-img data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/richard-horvath-_nWaeTF6qo0-unsplash-1024x576.jpg\" data-srcset=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/richard-horvath-_nWaeTF6qo0-unsplash-400x225.jpg 400w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/richard-horvath-_nWaeTF6qo0-unsplash-800x450.jpg 800w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/richard-horvath-_nWaeTF6qo0-unsplash-1200x675.jpg 1200w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/richard-horvath-_nWaeTF6qo0-unsplash-1600x900.jpg 1600w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/richard-horvath-_nWaeTF6qo0-unsplash-2048x1152.jpg 2048w\" data-sizes=\"(max-width: 500px) 400px, (max-width: 800px) 800px, (max-width: 1024px) 1024px, (max-width: 1200px) 1200px, (max-width: 1600px) 1600px, (max-width: 2048px) 2048px\"\n    uk-height-viewport=\"offset-top: true; offset-bottom: 25; min-height: 450\"    >\n    \n            <video uk-video=\"autoplay:inview;  automute: true\" loop muted playsinline uk-cover class=\"uk-visible@m\">\n            <source src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-header-video-opt.mp4\" type=\"video\/mp4\" class=\"uk-animatin-fade\">\n        <\/video>\n\n            <div class=\"tw-section-overlay uk-overlay-secondary-gradient uk-blend-multiply uk-position-cover\"><\/div><!-- uk-overlay-->\n    \n    <div class=\" uk-position-cover uk-overlay uk-padding-remove uk-flex uk-flex-middle\">    \n    <!-- Open Wrapper-->\n    <div class=\"uk-container uk-container-expand-center   uk-position-relative\">\n    <!-- Open Wrapper Inner --> <div>\n        \n    <div class=\"uk-grid uk-grid-item-match uk-position-relative  uk-grid-medium\" uk-grid uk-height-match><!-- Open Grid -->\n                <div class=\"uk-width-1-1 uk-width-expand@s uk-flex uk-flex-middle\" style=\"\">\n            <div  >\n            <header class=\"section-header uk-margin-bottom uk-text-left uk-light \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n            <div class=\"uk-h4 uk-margin-small content-section-subtitle\">\n        L&rsquo;ANZTCT\n        <\/div>\n    \n            \n        <h1 class=\"uk-heading-medium uk-heading-primary uk-margin-remove-top  content-section-title \">\n            Connecter les professionnels de la sant\u00e9 en Australie et en Nouvelle-Z\u00e9lande\n        <\/h1>\n            \n    \n\n        <div class=\"content-section-description uk-text-medium uk-column-1-1@m \">\n        <p>ANZTCT est une vaste communaut\u00e9 de professionnels de la sant\u00e9 et de scientifiques travaillant ensemble pour fournir des greffes de moelle osseuse et de cellules souches aux patients en Australie et en Nouvelle-Z\u00e9lande.<\/p>\n    <\/div>\n    <\/header>\n            <\/div>\n        <\/div>\n            \n                <div\n                    class=\"block-none uk-inline uk-width-1-1 uk-width-1-3@m uk-flex uk-flex-last@m uk-flex-middle@m \">\n                    <div class=\"\"><\/div>                <\/div>\n            \n    <\/div>    <\/div><!-- Close Grid -->\n        <\/div><!-- Close Inner Wrapper -->\n<\/div><!-- Close Wrapper-->    <\/header>\n    \n\n<div class=\"uk-container uk-container-xsmall\" >\n        \n\n<\/div><section id=\"block_f799fe7e38fe97363b250dbe50683290\" \n    class=\"block_f799fe7e38fe97363b250dbe50683290 tw-section content-section-grid uk-preserve-color  uk-position-relative uk-section uk-section-overlap  uk-section-default  layout-grid layout-grid layout-grid-card\"\n    \n        >\n    \n    \n    \n        \n    <!-- Open Wrapper-->\n    <div class=\"uk-container uk-container-expand-center   uk-position-relative\">\n    <!-- Open Wrapper Inner --> <div>\n        \n    <div class=\"uk-grid uk-grid-item-match uk-position-relative  uk-grid-medium\" uk-grid uk-height-match><!-- Open Grid -->\n                <div class=\"uk-width-1-1 uk-width-expand@s \" style=\"\">\n            <div  >\n            <header class=\"section-header uk-margin-bottom uk-text-left uk-dark \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n    \n            \n        <h2 class=\"uk-h1 uk-heading-primary uk-margin-remove-top  content-section-title \">\n            \u00c0 propos \n        <\/h2>\n            \n    \n\n        <div class=\"content-section-description uk-text-medium uk-column-1-2@m \">\n        <p>Australia and New Zealand Transplant and Cellular Therapies Ltd. (ANZTCT) est une soci\u00e9t\u00e9 compos\u00e9e de dipl\u00f4m\u00e9s en m\u00e9decine et de scientifiques impliqu\u00e9s dans la gestion clinique ou en laboratoire des patients subissant une greffe de cellules souches h\u00e9matopo\u00ef\u00e9tiques, ou ayant un int\u00e9r\u00eat dans la recherche dans ce domaine. Leur mission est de d\u00e9fendre un acc\u00e8s \u00e9largi aux greffes de moelle osseuse et de cellules souches, d&rsquo;am\u00e9liorer les r\u00e9sultats pour les patients de tous \u00e2ges, de suivre les activit\u00e9s et les r\u00e9sultats des greffes et des th\u00e9rapies cellulaires \u00e0 travers l&rsquo;Australie et la Nouvelle-Z\u00e9lande, et de faciliter la recherche clinique et de laboratoire dans ce domaine.<\/p>\n    <\/div>\n    <\/header>\n            <\/div>\n        <\/div>\n            \n    <div class=\"uk-width-1-1 uk-width-1-1@m uk-flex uk-flex-first uk-flex-left\">\n        <section id=\"block_f799fe7e38fe97363b250dbe50683290-grid-blocks-card\" class=\"layout-grid-blocks-card  uk-width-1-1\">\n    <div class=\"content-cards uk-grid  uk-grid-medium uk-flex-center uk-child-width-1-1  uk-child-width-1-3@m  uk-child-width-1-1  uk-flex-top \" uk-grid uk-height-match=\".uk-card-body\">\n            <\/div>\n<\/section>    <\/div>\n\n        <\/div><!-- Close Grid -->\n        <\/div><!-- Close Inner Wrapper -->\n<\/div><!-- Close Wrapper-->    <\/section>\n    \n\n<div class=\"uk-container uk-container-xsmall\" >\n\n\n<\/div><section id=\"block_fb584ad1bb4eb11b160256a90a2bbc95\" \n    class=\"block_fb584ad1bb4eb11b160256a90a2bbc95 tw-section content-section-grid uk-preserve-color  uk-position-relative uk-section uk-section-overlap  uk-section-default  layout-grid layout-grid layout-grid-card\"\n    \n        >\n    \n    \n    \n        \n    <!-- Open Wrapper-->\n    <div class=\"uk-container uk-container-expand-center   uk-position-relative\">\n    <!-- Open Wrapper Inner --> <div>\n        \n    <div class=\"uk-grid uk-grid-item-match uk-position-relative  uk-grid-collapse\" uk-grid uk-height-match><!-- Open Grid -->\n            \n    <div class=\"uk-width-1-1 uk-width-1-1@m uk-flex uk-flex-first uk-flex-left\">\n        <section id=\"block_fb584ad1bb4eb11b160256a90a2bbc95-grid-blocks-card\" class=\"layout-grid-blocks-card  uk-width-1-1\">\n    <div class=\"content-cards uk-grid  uk-grid-medium uk-flex-left uk-child-width-1-1  uk-child-width-1-2@m  uk-child-width-1-1  uk-flex-top \" uk-grid uk-height-match=\".uk-card-body\">\n                <div class=\"loop-container\">\n            <div id=\"block_fb584ad1bb4eb11b160256a90a2bbc95-0\" class=\"content-item-card uk-overflow-hidden uk-dark  uk-card-medium uk-text-left  \" >\n    \n        \n        <div class=\"uk-card-body content-item-content uk-padding-small   uk-padding-remove-horizontal \">\n        \n        <h3 class=\"content-item-title uk-h2 uk-card-title-small uk-heading-primary  uk-margin-small\" style=\"margin-bottom:5px;\">\n                        Le Mandat                    <\/h3>\n\n        \n                    <div class=\"content-item-desc uk-text-medium\"><p>Pour c\u00e9l\u00e9brer le 30e anniversaire de l&rsquo;\u00e9tablissement du Australasia Bone Marrow Transplant Recipient Registry (ABMTRR), un rebranding a \u00e9t\u00e9 effectu\u00e9 afin de mieux refl\u00e9ter son fonctionnement sous les auspices de l&rsquo;ANZTCT. <\/p>\r\n\r\n<p>Ayant d\u00e9j\u00e0 travaill\u00e9 avec eux sur un pr\u00e9c\u00e9dent rebranding, nous \u00e9tions le choix \u00e9vident pour les aider \u00e0 fusionner le nouveau registre avec leur site web existant, \u00e0 mettre \u00e0 jour leur image de marque et \u00e0 simplifier leur processus d&rsquo;adh\u00e9sion.<\/p><\/div>\n            <\/div>\n    \n            <\/div>        <\/div>\n                <div class=\"loop-container\">\n            <div id=\"block_fb584ad1bb4eb11b160256a90a2bbc95-1\" class=\"content-item-card uk-overflow-hidden uk-dark  uk-card-medium uk-text-left  \" >\n    \n        \n        <div class=\"uk-card-body content-item-content uk-padding-small   uk-padding-remove-horizontal \">\n        \n        <h3 class=\"content-item-title uk-h2 uk-card-title-small uk-heading-primary  uk-margin-small\" style=\"margin-bottom:5px;\">\n                        L\u2019Approche                    <\/h3>\n\n        \n                    <div class=\"content-item-desc uk-text-medium\"><p>Dans ce mandat, nous avons entrepris plusieurs objectifs. Tout d\u2019abord, nous avons voulu simplifier le processus d\u2019adh\u00e9sion en le rendant plus facile \u00e0 g\u00e9rer, avec une int\u00e9gration \u00e0 leur processeur de paiement. <\/p>\r\n\r\n<p>Ensuite, nous avons aid\u00e9 ANZTCT \u00e0 migrer de Mailchimp vers HubSpot comme CRM pour faciliter une communication plus efficace avec leurs membres. Enfin, et surtout, nous avons fusionn\u00e9 le nouveau registre avec le site web existant de l&rsquo;ANZTCT.<\/p><\/div>\n            <\/div>\n    \n            <\/div>        <\/div>\n            <\/div>\n<\/section>    <\/div>\n\n        <\/div><!-- Close Grid -->\n        <\/div><!-- Close Inner Wrapper -->\n<\/div><!-- Close Wrapper-->    <\/section>\n    \n\n<div class=\"uk-container uk-container-xsmall\" >\n\n\n            <\/div><section id=\"block_db1fa0aec3007642f7c292cb7bb08fc2\" \n    class=\"block_db1fa0aec3007642f7c292cb7bb08fc2 tw-section content-section-multimedia uk-preserve-color uk-padding-remove-bottom uk-position-relative uk-section uk-section-overlap  uk-section-default  layout-grid layout-multimedia layout-multimedia-video\"\n    \n        >\n    \n    \n    \n        \n    <!-- Open Wrapper-->\n    <div class=\"uk-container uk-container-expand-center   uk-position-relative\">\n    <!-- Open Wrapper Inner --> <div>\n        \n    <div class=\"uk-grid uk-grid-item-match uk-position-relative  uk-grid-medium\" uk-grid uk-height-match><!-- Open Grid -->\n                <div class=\"uk-width-1-1 uk-width-expand@s uk-flex uk-flex-middle\" style=\"\">\n            <div  >\n            <header class=\"section-header uk-margin-bottom uk-text-left uk-dark \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n    \n            \n        <h2 class=\"uk-h1  uk-margin-remove-top  content-section-title \">\n            Un site web am\u00e9lior\u00e9 pour mieux servir les membres de l&rsquo;ANZTCT\n        <\/h2>\n            \n    \n\n        <div class=\"content-section-description uk-text-medium uk-column-1-1@m \">\n        <p>La fusion de l&rsquo;ancien site du registre au sein de l\u2019ANZTCT repr\u00e9sentait une excellente opportunit\u00e9 pour r\u00e9viser l\u2019architecture du site web de l&rsquo;ANZTCT. Pendant que nous ajoutions les nouvelles pages au site, nous avons affin\u00e9 <a href=\"https:\/\/thirdwunder.com\/fr\/expertise\/branding-v2\/ux\/\">la conception UX<\/a> du site et mis \u00e0 jour son apparence avec la nouvelle image de marque. Nous avons am\u00e9lior\u00e9 le processus d&rsquo;adh\u00e9sion avec MemberPress, ce qui a simplifi\u00e9 la gestion des adh\u00e9sions et des ressources r\u00e9serv\u00e9es aux membres.<\/p>\n    <\/div>\n    <\/header>\n            <\/div>\n        <\/div>\n            \n                <div\n                    class=\"block-video uk-inline uk-width-1-1 uk-width-1-2@m uk-flex uk-flex-first@m uk-flex-middle@m \">\n                    <div id=\"block_db1fa0aec3007642f7c292cb7bb08fc2-video\" class=\"video-container uk-transition-toggle uk-animation-toggle\">\n            <a href=\"#\" id=\"block_db1fa0aec3007642f7c292cb7bb08fc2-video-post-video-toggle\">\n        <figure id=\"block_db1fa0aec3007642f7c292cb7bb08fc2-video-post-video-autoplay\"\n            class=\"uk-border-rounded uk-width-1-1 uk-overflow-hidden uk-position-relative \">\n\n            <div class=\"uk-overlay uk-overlay-secondary uk-position-cover uk-transition-fade uk-padding\">\n                <span id=\"block_db1fa0aec3007642f7c292cb7bb08fc2-video-post-video-icon\" class=\"uk-position-top-right uk-icon uk-margin-small-top uk-margin-small-right\" uk-icon=\"icon:play-circle; ratio:2;\"><\/span>\n            <\/div>\n\n                            <video id=\"block_db1fa0aec3007642f7c292cb7bb08fc2-video-post-video\" class=\"uk-width-1-1\"  muted playsinline uk-video=\"autoplay:inview;\" width=\"1920\"\n                    height=\"1080\">\n                    <source src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Video-Mockup-4_3-opt.mp4\" type=\"video\/mp4\">\n                <\/video>\n                    <\/figure>\n        <\/a>\n    <\/div>\n\n        <script id=\"block_db1fa0aec3007642f7c292cb7bb08fc2-video-video-upload-autoplay-script\">\n        document.addEventListener('DOMContentLoaded', function () {\n            var videoToggle = document.getElementById('block_db1fa0aec3007642f7c292cb7bb08fc2-video-post-video-toggle');\n            var icon = document.getElementById('block_db1fa0aec3007642f7c292cb7bb08fc2-video-post-video-icon');\n            var video = document.getElementById('block_db1fa0aec3007642f7c292cb7bb08fc2-video-post-video');\n            if (videoToggle && video) {\n                videoToggle.addEventListener('click', function (e) {\n                    e.preventDefault();\n                    if (video.muted) {\n                        video.muted = false;\n                        if(icon) icon.setAttribute('uk-icon', 'icon:close-circle; ratio:2;');\n                    } else {\n                        video.muted = true;\n                        if(icon) icon.setAttribute('uk-icon', 'icon:play-circle; ratio:2;');\n                    }\n                });\n            }\n        });\n    <\/script>\n    \n    \n                <\/div>\n            \n        <\/div><!-- Close Grid -->\n        <\/div><!-- Close Inner Wrapper -->\n<\/div><!-- Close Wrapper-->    <\/section>\n    \n\n<div class=\"uk-container uk-container-xsmall\" >\n        \n\n<\/div><section id=\"content-tabs-block_7f82bdb25db34a2869c5d3304138d295\" \n    class=\"content-tabs-block_7f82bdb25db34a2869c5d3304138d295 tw-section content-section-tabs uk-preserve-color  uk-position-relative uk-section uk-section-overlap  uk-section-default  layout-grid layout-tabs layout-tabs-image\"\n    \n        >\n    \n    \n    \n        \n    <!-- Open Wrapper-->\n    <div class=\"uk-container uk-container-expand-right   uk-position-relative\">\n    <!-- Open Wrapper Inner --> <div>\n        \n    <div class=\"uk-grid uk-grid-item-match uk-position-relative  uk-grid-collapse\" uk-grid uk-height-match><!-- Open Grid -->\n            \n        <div class=\"uk-width-1-1 uk-width-1-1@m uk-flex-first\">\n        <section id=\"content-tabs-block_7f82bdb25db34a2869c5d3304138d295-tabs-blocks-horizontal\" class=\"layout-tabs-blocks-horizontal layout-tabs-image uk-grid uk-grid-collapse uk-grid-match uk-flex-middle\" uk-grid uk-height-match=\"\">\n    <div class=\"uk-panel item-container uk-width-1-1 uk-width-expand@s uk-flex uk-flex-middle\">\n        <ul\n            id=\"section-content-tabs-block_7f82bdb25db34a2869c5d3304138d295-image-tab-tab\"\n            class=\"uk-tab uk-tab-right uk-dark\"\n            uk-tab=\"connect:#section-content-tabs-block_7f82bdb25db34a2869c5d3304138d295-image-tab-switcher;  \"\n            uk-accordion=\"collapsible: false\"\n            uk-scrollspy=\"cls: uk-animation-slide-bottom; delay: 300;  target: li\"\n        >\n                    <li class=\"uk-width-1-1 uk-open\">\n                <a href=\"#\" class=\"uk-accordion-title uk-text-left\">Cr\u00e9er de l\u2019espace pour le registre rebrand\u00e9 de l&rsquo;ANZTCT<\/a>\n                <div class=\"uk-accordion-content uk-padding uk-padding-remove-vertical uk-text-small\">\n                    <div class=\"\"><p>Le registre avait pr\u00e9c\u00e9demment son propre site, mais il \u00e9tait important de montrer son lien \u00e9troit avec l\u2019ANZTCT en le migrant sous le domaine de l\u2019ANZTCT. Cela signifiait transf\u00e9rer toutes les informations vers une nouvelle section sur le site de l&rsquo;ANZTCT, tout en s\u2019assurant que ces informations soient pr\u00e9sent\u00e9es de mani\u00e8re conviviale. Nous avons aussi cr\u00e9\u00e9 une biblioth\u00e8que de ressources pour faciliter le t\u00e9l\u00e9chargement des rapports de donn\u00e9es annuels et autres ressources disponibles pour les membres.<\/p>\n<\/div>\n                                    <\/div>\n            <\/li>\n                    <li class=\"uk-width-1-1 \">\n                <a href=\"#\" class=\"uk-accordion-title uk-text-left\">MemberPress<\/a>\n                <div class=\"uk-accordion-content uk-padding uk-padding-remove-vertical uk-text-small\">\n                    <div class=\"\"><p>ANZTCT a toujours \u00e9t\u00e9 une organisation ax\u00e9e sur ses membres, et cela se refl\u00e9tait dans leur site web. Ce que nous avons fait, c&rsquo;est de leur fournir des outils plus modernes et une int\u00e9gration avec leur processeur de paiement. Cela a grandement simplifi\u00e9 la gestion des nouvelles adh\u00e9sions ainsi que celles existantes.<\/p>\n<\/div>\n                                    <\/div>\n            <\/li>\n                    <li class=\"uk-width-1-1 \">\n                <a href=\"#\" class=\"uk-accordion-title uk-text-left\">Am\u00e9lioration de l&rsquo;UX et du design<\/a>\n                <div class=\"uk-accordion-content uk-padding uk-padding-remove-vertical uk-text-small\">\n                    <div class=\"\"><p>Les normes en mati\u00e8re de conception UX \u00e9voluent constamment. Bien que nous n&rsquo;ayons pas enti\u00e8rement reconstruit le site web d&rsquo;ANZTCT, nous avons profit\u00e9 de cette occasion pour l&rsquo;aligner sur les normes actuelles, am\u00e9liorant ainsi l&rsquo;utilisabilit\u00e9 du site, tant pour les membres que pour le grand public.<\/p>\n<\/div>\n                                    <\/div>\n            <\/li>\n                <\/ul>\n    <\/div>\n\n    <ul id=\"section-content-tabs-block_7f82bdb25db34a2869c5d3304138d295-image-tab-switcher\" class=\"uk-switcher item-container section-image-switcher section-image-switcher-right uk-flex-last uk-flex-middle uk-flex-last@s uk-width-1-1 uk-width-1-2@s uk-visible@s\" >\n                    <li class=\"uk-animation-fade \"  uk-switcher-item=\"0\">\n                <figure class=\"uk-overflow-hidden uk-border-rounded\">\n                                <img\n                    data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Making-space-for-the-rebranded-ANZTCT-registry.png\"\n                    data-srcset=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Making-space-for-the-rebranded-ANZTCT-registry-800x600.png 800w, \"\n                    data-sizes=\"(max-width: 800px) 800px, \"\n                    alt=\"\"\n                    width=\"900\"\n                    height=\"675\"\n                    class=\"uk-width-1-1\"\n                    uk-img\n                                    >\n                <\/figure>\n            <\/li>\n                    <li class=\"uk-animation-fade \"  uk-switcher-item=\"1\">\n                <figure class=\"uk-overflow-hidden uk-border-rounded\">\n                                <img\n                    data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-memberpress.png\"\n                    data-srcset=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-memberpress-800x600.png 800w, \"\n                    data-sizes=\"(max-width: 800px) 800px, \"\n                    alt=\"\"\n                    width=\"900\"\n                    height=\"675\"\n                    class=\"uk-width-1-1\"\n                    uk-img\n                                    >\n                <\/figure>\n            <\/li>\n                    <li class=\"uk-animation-fade \"  uk-switcher-item=\"2\">\n                <figure class=\"uk-overflow-hidden uk-border-rounded\">\n                                <img\n                    data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Improved-UX-and-design.png\"\n                    data-srcset=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Improved-UX-and-design-800x600.png 800w, \"\n                    data-sizes=\"(max-width: 800px) 800px, \"\n                    alt=\"\"\n                    width=\"900\"\n                    height=\"675\"\n                    class=\"uk-width-1-1\"\n                    uk-img\n                                    >\n                <\/figure>\n            <\/li>\n            <\/ul>\n<\/section>    <\/div>\n    \n        <\/div><!-- Close Grid -->\n        <\/div><!-- Close Inner Wrapper -->\n<\/div><!-- Close Wrapper-->    <\/section>\n    \n\n<div class=\"uk-container uk-container-xsmall\" >\n\n\n            <\/div><section id=\"block_35be389d6b03b48af90ce51b8c0eccfb\" \n    class=\"block_35be389d6b03b48af90ce51b8c0eccfb tw-section content-section-multimedia uk-preserve-color  uk-position-relative uk-section uk-section-overlap  uk-section-default  layout-grid layout-multimedia layout-multimedia-image\"\n    \n        >\n    \n    \n    \n        \n    <!-- Open Wrapper-->\n    <div class=\"uk-container uk-container-expand-center   uk-position-relative\">\n    <!-- Open Wrapper Inner --> <div>\n        \n    <div class=\"uk-grid uk-grid-item-match uk-position-relative  uk-grid-medium\" uk-grid uk-height-match><!-- Open Grid -->\n                <div class=\"uk-width-1-1 uk-width-expand@s uk-flex uk-flex-middle\" style=\"\">\n            <div  >\n            <header class=\"section-header uk-margin-bottom uk-text-left uk-dark \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n    \n            \n        <h2 class=\"uk-h1  uk-margin-remove-top  content-section-title \">\n            Une meilleure communication avec les membres gr\u00e2ce \u00e0 HubSpot\n        <\/h2>\n            \n    \n\n        <div class=\"content-section-description uk-text-medium uk-column-1-1@m \">\n        <p>En plus d&rsquo;agrandir le site, ANZTCT souhaitait mieux communiquer avec ses membres. Ils utilisaient auparavant Mailchimp, qui \u00e9tait utile pour les campagnes de courriel, mais ne r\u00e9pondait pas \u00e0 tous leurs besoins pour g\u00e9rer et communiquer avec leurs membres. Nous les avons donc fait <a href=\"https:\/\/thirdwunder.com\/fr\/expertise\/hubspot\/\">migrer vers HubSpot<\/a>, un CRM complet offrant une large gamme de services, parfaitement adapt\u00e9s aux besoins d&rsquo;ANZTCT.<\/p>\n    <\/div>\n    <\/header>\n            <\/div>\n        <\/div>\n            \n                <div\n                    class=\"block-image uk-inline uk-width-1-1 uk-width-1-2@m uk-flex uk-flex-last@m uk-flex-middle@m \">\n                    <section class=\"uk-width-1-1\">\n<figure id=\"block_35be389d6b03b48af90ce51b8c0eccfb\"\n    class=\"section-image uk-height-1-1 uk-margin-remove-bottom uk-flex uk-flex-middle   uk-light             \"\n        \n    >\n\n        <img\n        data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/Hubspot-service-4_3-400x300.png\"\n        data-srcset=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/Hubspot-service-4_3-400x300.png 400w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/Hubspot-service-4_3-800x600.png 800w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/Hubspot-service-4_3.png 1200w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/Hubspot-service-4_3.png 1600w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/Hubspot-service-4_3.png 2048w\"\n        data-sizes=\"(max-width: 400px) 400px, (max-width: 800px) 800px, (max-width: 1200px ) 1200px, (max-width: 1600px ) 1600px, (max-width: 2048px ) 2048px\"\n        width=\"400\"\n        height=\"300\"\n        alt=\"\"\n        class=\"uk-width-1-1 uk-responsive-width \"\n                    uk-scrollspy=\"cls: uk-animation-fade; repeat: true\"\n            uk-img=\"\"\n                            \/>\n<\/figure>\n<\/section>\n                <\/div>\n            \n        <\/div><!-- Close Grid -->\n        <\/div><!-- Close Inner Wrapper -->\n<\/div><!-- Close Wrapper-->    <\/section>\n    \n\n<div class=\"uk-container uk-container-xsmall\" >\n        \n\n            <\/div><section id=\"block_9ea5a6fbf5b8a0c9c7a563e2263d8970\" \n    class=\"block_9ea5a6fbf5b8a0c9c7a563e2263d8970 tw-section content-section-multimedia uk-preserve-color  uk-position-relative uk-section uk-section-overlap  uk-section-default  layout-grid layout-multimedia layout-multimedia-image\"\n    \n        >\n    \n    \n    \n        \n    <!-- Open Wrapper-->\n    <div class=\"uk-container uk-container-expand-center   uk-position-relative\">\n    <!-- Open Wrapper Inner --> <div>\n        \n    <div class=\"uk-grid uk-grid-item-match uk-position-relative  uk-grid-medium\" uk-grid uk-height-match><!-- Open Grid -->\n                <div class=\"uk-width-1-1 uk-width-expand@s uk-flex uk-flex-middle\" style=\"\">\n            <div  >\n            <header class=\"section-header uk-margin-bottom uk-text-left uk-dark \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n            <div class=\"uk-h4 uk-margin-small content-section-subtitle\">\n        Actualisation de la marque\n        <\/div>\n    \n            \n        <h2 class=\"uk-h1  uk-margin-remove-top  content-section-title \">\n            Un nouveau look rafra\u00eechi\n        <\/h2>\n            \n    \n\n        <div class=\"content-section-description uk-text-medium uk-column-1-1@m \">\n        <p>Nous avions pr\u00e9c\u00e9demment travaill\u00e9 avec ANZTCT sur <a href=\"https:\/\/thirdwunder.com\/fr\/expertise\/branding-v2\/branding\/\">une refonte compl\u00e8te<\/a> lorsqu&rsquo;ils ont chang\u00e9 de nom pour refl\u00e9ter l&rsquo;ampleur de leur mandat, mais il \u00e9tait temps pour une mise \u00e0 jour. Pour moderniser leur image de marque, nous avons fourni un logo raffin\u00e9, des couleurs de marque mises \u00e0 jour et une nouvelle s\u00e9lection de polices. Cela a permis \u00e0 la marque ANZTCT de se conformer aux normes actuelles de conception et de branding, tout en leur offrant une trousse d&rsquo;outils pour maintenir une coh\u00e9rence dans tous leurs supports.<\/p>\n    <\/div>\n    <\/header>\n            <\/div>\n        <\/div>\n            \n                <div\n                    class=\"block-image uk-inline uk-width-1-1 uk-width-1-2@m uk-flex uk-flex-first@m uk-flex-middle@m \">\n                    <section class=\"uk-width-1-1\">\n<figure id=\"block_9ea5a6fbf5b8a0c9c7a563e2263d8970\"\n    class=\"section-image uk-height-1-1 uk-margin-remove-bottom uk-flex uk-flex-middle   uk-light             \"\n        \n    >\n\n        <img\n        data-src=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Fresh-new-look-Brand-Refresh-400x300.png\"\n        data-srcset=\"https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Fresh-new-look-Brand-Refresh-400x300.png 400w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Fresh-new-look-Brand-Refresh-800x600.png 800w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Fresh-new-look-Brand-Refresh.png 1200w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Fresh-new-look-Brand-Refresh.png 1600w, https:\/\/thirdwunder.com\/wp-content\/uploads\/2024\/10\/ANZTCT-Fresh-new-look-Brand-Refresh.png 2048w\"\n        data-sizes=\"(max-width: 400px) 400px, (max-width: 800px) 800px, (max-width: 1200px ) 1200px, (max-width: 1600px ) 1600px, (max-width: 2048px ) 2048px\"\n        width=\"400\"\n        height=\"300\"\n        alt=\"\"\n        class=\"uk-width-1-1 uk-responsive-width \"\n                    uk-scrollspy=\"cls: uk-animation-fade; repeat: true\"\n            uk-img=\"\"\n                            \/>\n<\/figure>\n<\/section>\n                <\/div>\n            \n        <\/div><!-- Close Grid -->\n        <\/div><!-- Close Inner Wrapper -->\n<\/div><!-- Close Wrapper-->    <\/section>\n    \n\n<div class=\"uk-container uk-container-xsmall\" >\n        \n\n            <\/div><section id=\"block_68d7f7a285d886657cb8fadc6356a0c1\" \n    class=\"block_68d7f7a285d886657cb8fadc6356a0c1 tw-section content-section-multimedia uk-preserve-color  uk-position-relative uk-section uk-section-overlap  uk-section-default  layout-grid layout-multimedia layout-multimedia-video\"\n    \n        >\n    \n    \n    \n        \n    <!-- Open Wrapper-->\n    <div class=\"uk-container uk-container-expand-center   uk-position-relative\">\n    <!-- Open Wrapper Inner --> <div>\n        \n    <div class=\"uk-grid uk-grid-item-match uk-position-relative  uk-grid-medium\" uk-grid uk-height-match><!-- Open Grid -->\n                <div class=\"uk-width-1-1 uk-width-expand@s uk-flex uk-flex-middle\" style=\"\">\n            <div  >\n            <header class=\"section-header uk-margin-bottom uk-text-left uk-dark \" uk-scrollspy=\"cls: uk-animation-slide-left-small; delay: 300; \" >  \n            <div class=\"uk-h4 uk-margin-small content-section-subtitle\">\n        Un nouveau look et une meilleure communication\n        <\/div>\n    \n            \n        <h2 class=\"uk-h1  uk-margin-remove-top  content-section-title \">\n            Rassembler le registre sous l\u2019\u00e9gide de l\u2019ANZTCT\n        <\/h2>\n            \n    \n\n        <div class=\"content-section-description uk-text-medium uk-column-1-1@m \">\n        <p>Le r\u00e9sultat final est un site web rafra\u00eechi et \u00e9largi qui fournit un nouveau foyer pour le registre de l&rsquo;ANZTCT. Nous avons \u00e9galement mis en place des am\u00e9liorations op\u00e9rationnelles \u00e0 long terme qui continuent d&rsquo;aider ANZTCT \u00e0 g\u00e9rer et \u00e0 communiquer avec ses membres, en ad\u00e9quation avec l&rsquo;important travail qu&rsquo;ils accomplissent pour les patients ayant besoin de greffes de cellules souches h\u00e9matopo\u00ef\u00e9tiques en Australie et en Nouvelle-Z\u00e9lande.<\/p>\n    <\/div>\n    <\/header>\n            <\/div>\n        <\/div>\n            \n                <div\n                    class=\"block-video uk-inline uk-width-1-1 uk-width-1-2@m uk-flex uk-flex-last@m uk-flex-middle@m \">\n                    <div id=\"block_68d7f7a285d886657cb8fadc6356a0c1-video\" class=\"video-container uk-transition-toggle uk-animation-toggle\">\n            <a href=\"#\" id=\"block_68d7f7a285d886657cb8fadc6356a0c1-video-post-video-toggle\">\n        <figure id=\"block_68d7f7a285d886657cb8fadc6356a0c1-video-post-video-autoplay\"\n            class=\"uk-border-rounded uk-width-1-1 uk-overflow-hidden uk-position-relative \">\n\n            <div class=\"uk-overlay uk-overlay-secondary uk-position-cover uk-transition-fade uk-padding\">\n                <span id=\"block_68d7f7a285d886657cb8fadc6356a0c1-video-post-video-icon\" class=\"uk-position-top-right uk-icon uk-margin-small-top uk-margin-small-right\" uk-icon=\"icon:play-circle; 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